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Manager - Digital Experiences

Company: Disney Parks,Parks, Experiences and Products
Location: Gardena
Posted on: July 31, 2022

Job Description:

The Manager, Digital Experiences Brand Strategy & Studio Relations guides the holistic brand strategy tied to the digital experiences strategic roadmap across all franchises and important programs. This role also acts as the primary contact and the chief ambassador for all Studio partners, overseeing full creative and campaign reviews related to digital experiences. You will report directly to the Director, Brand & Content Strategy of Disney Publishing Worldwide.Responsibilities :

  • Guide the holistic brand and consumer strategy for all assigned brands, franchises, and strategic programs tied to the digital experiences strategic roadmap.
  • Build relationships across all internal content Studios to enhance internal partnerships and to promote digital experiences to maximize revenue and to bring awareness to future product opportunities.
  • Oversee the digital experiences brand and Studio creative review pipeline.
  • Be the main contact for all Studio partners, Studio mobilizations, Studio presentations and screenings, and Studio pitch and brainstorm meetings tied to digital experiences.
  • Partner with other Disney content engines (i.e., filmmakers, Studio execs, film talent, DMED, Disney Branded Television, etc.) to lead weekly digital content development reviews and to ensure access and address challenges tied to brand and creative resources and overall program alignments.
  • Be the main conduit and digital experiences ambassador to influence and align brand and franchise strategy across all Studios.
  • Help develop new digital commercial and go-to-market strategies and opportunities, driving from ideation through launch.
  • Collaborate with digital product development and digital production leads on the creation and sharing of global digital brand plans.
  • Improve inclusion in cross-departmental projects to ensure creative and campaign alignment.
  • Align digital global brand strategy and replicate success with international teams.Basic Qualifications :
    • 7+ years in relevant partner management, digital development, digital project management, digital program management, digital strategy, or similar field
    • Working knowledge of the current digital and phygital landscapes
    • Experience with digital development, including art creation processes (both 2D and 3D), technology requirements and advancements, trade-offs, and challenges associated with development
    • Champion collaborator
    • Ability to evaluate creative challenges and provide credible and achievable solutions
    • Ability to provide concise, actionable feedback and guidance
    • Working knowledge of Jira (or similar platform), Keynote, and Excel
    • Position is based in Glendale, CAAdditional Information : Position is based in Glendale, CA.

      Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at

Keywords: Disney Parks,Parks, Experiences and Products, Gardena , Manager - Digital Experiences, Executive , Gardena, California

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